Binge Eating

CNN reports on binge eating, an increasingly common disorder mostly affecting women. I wonder how much discussion of eating disorders affects the rate of eating disorders. Is there a copycat effect, where people begin to understand their habits as a disorder and so feel more justified in indulging them because they have a disease. Or, I wonder if more frequent reporting on issues like eating disorders results in more people coming forward, admitting they have the disease, and getting treatment. If that was the case, then more frequent reporting would result in a spike in diagnoses of the condition. Can people develop an eating disorder from hearing about it in the media? Can people develop an eating disorder that doesn't key off of society's demands for thin, beautiful women? Is there ever a situation where reporting on something like this is ethically questionable?